The Story Behind Vemel and the People Who Inspire Us
We’re kicking off 2025 with a series of conversations with the extraordinary people who inspire us—stories of resilience, courage, and transformation. And what better way to begin than with our founder, Agi, and her personal journey to embracing wellness?
A Diagnosis I Never Saw Coming
In 2013, I heard a word I had never come across before: endometriosis. It was a diagnosis that would change everything. The months leading up to it were excruciating – pain so severe it took over my life. Over the next year, I underwent three surgeries in just 12 months, hoping for relief. But the chronic pain didn’t stop. Instead, I found myself on the highest doses of painkillers, unable to get through my daily life. I felt stuck in a body that was constantly battling against me.
A Turning Point: Questioning Everything
At my lowest, I had a realisation that would shape the rest of my journey: our bodies have an incredible ability to heal – if we give them the right tools. But what if we’re unknowingly sabotaging that process?
As I began researching, a single thread kept appearing in everything I read: toxin overload. From what we eat to what we apply to our skin, our modern world is filled with harmful ingredients that disrupt our health. The connection between toxins and chronic illnesses became undeniable to me. If I wanted to reclaim my health, I had to take control.
Pushing Boundaries: How Exercise Became My Power
One of the most unexpected yet vital parts of my recovery was exercise. Through sheer determination, I pushed through pain and moved my body in ways I never thought possible. Instead of feeling like my body was failing me, movement became my biggest source of strength.
Exercise played a crucial role in reducing inflammation, improving circulation, and even alleviating pain. It boosted my endorphins, the body’s natural painkillers, and helped regulate my stress levels, which I later learned was a key factor in managing chronic conditions like endometriosis.
Most importantly, it gave me back control. It wasn’t just about fitness – it was about reconnecting with my body, proving to myself that I was stronger than my illness. Wellness is never one-dimensional – it’s a balance of what we put into our bodies, what we apply to our skin, and how we move every day.
Turning Life Upside Down: The Birth of Vemel
I completely transformed my lifestyle, removing toxins from every aspect of my life. Organic living became my foundation – from the food on my plate to the products I used on my skin. But as I searched for truly pure, high-performance skincare, I found a gap.
I didn’t just want clean skincare. I wanted skincare that worked. Skincare that was both biotech-driven and 100% natural – without water dilution, preservatives, or irritants. I wanted products that would supercharge my skin, not just sit on top of it. And so, Vemel was born – a brand created not just for myself but for everyone looking to prioritise their well-being without compromise.
Vemel Today: A Thriving Lifestyle Brand
What started as my personal quest for better health has grown into something bigger than I ever imagined. Vemel is now a thriving lifestyle brand, proving that skincare can be both clinically proven and radically clean.
And 2025 has already brought some incredible milestones. We’re beyond thrilled to have been invited by iconic fashion designer Scott Henshall to take part in London Fashion Week this month – a special event in support of Demelza Hospice Care for Children. Being part of something with such a meaningful cause reminds us why we do what we do.
Looking Ahead
This year, we’ll be sharing stories of remarkable people who inspire us – people who redefine resilience, courage, and transformation. Because wellness isn’t just a practice. It’s a mindset. And when we commit to it, extraordinary things happen.